Gap has tapped Awake NY to reimagine the brand’s iconic ’90s archives for the whole family. The collab brings back the era’s essential silhouettes and staples, this time filtered through the streetwear lens of Queens native, Angelo Baque, the founder and creative force behind Awake NY.
The 27-piece collection brings back to light the logo and heavyweight GapSweats fleece in bold pops of color like purple and tie-dye, reimagined denim with an all-over polka-dot print, and a cargo silhouette. A butter-yellow quarter-zip and plaid shorts are also in the mix. Rounding out the assortment is an athletic-inspired jersey and a limited edition ‘47 Brand Gap × Awake NY New York Mets hat to match.
“Growing up in Queens in the ’90s, Gap was part of the everyday uniform — democratic, effortless, and for everyone,” says Angelo Baque, Founder and Creative Director of Awake NY. “This collaboration is about honoring that era of New York — the creativity, the diversity, the families and communities that shaped how we dressed and expressed ourselves. Partnering with Gap, and its global scale and reach, allows us to bring that New York energy to audiences everywhere. Reinterpreting Gap’s icons through the lens of Awake NY brings it full circle.”
The campaign brings together a tight-knit crew of New York creatives, including Baque and his family, Bronx-born Dominican musical duo Planta Industrial, the team behind the restaurant Frenchette, Chinese restaurant Potluck Club Co-Owner Corey Ng, and other local names who naturally live out the storytelling and self-expression this collab is built on.
The Awake NY x Gap collection drops March 27th at 12 PM ET on the Gap website and at select Gap stores: The Grove at Farmers Market – Los Angeles; Garden State Plaza – Paramus, NJ; 2 Folsom Street – San Francisco; Times Square – New York; and Flatiron – New York. Limited styles will also be available at Awake NY’s flagship store.
Awake NY x Gap Collection
Release Date: March 27, 2026
