James Harden made his return to China for the 2025 UNO Tour, hitting up various cities to connect with thousands of fans while debuting new colorways of adidas Harden Vol. 9 along the way. These promotional tours first started in 2019 and serve to inspire the next generation of hoopers and expand Harden’s global impact beyond the court. Here’s what went down during The Beard’s latest China trip.
August 1st, 2025 – Day 0: Arrival
Fans gather outside of Harden’s hotel with signs as he arrives in China.
August 2nd, 2025 – Day 1: Wing Chun, House of Harden Exhibit, & UNO Fest
Harden traveled to Foshan, Guangdong for a Kung Fu demonstration, experiencing the millennia-old cultural heritage of Wing Chun while rocking the “Molded Leather” Vol 9. These are slated to drop on August 26th on adidas.com and at select retailers.
As thousands of fans gathered, Harden previewed a “House of Harden” exhibit showcasing the breadth of his career, including an archive of his jerseys and signature shoes.
Later that night, Harden arrived at his UNO Fest celebration in a pink F8 Ferrari to debut the Harden Vol 9 “Flamingo Pink,” dropping September 20th. A fusion of basketball, music, street culture, and gaming, UNO Fest featured a performance by Chinese rapper GALI while fans participated in interactive challenges for the opportunity to meet the NBA superstar. During the fest, Harden reunited with John Hao, a survivor of the Michigan State shooting.
August 3rd, 2025 – Day 2: Apache Development Center & Take On Summer Tournament
James Harden visited the Apache Development Center (APE) in Qingyuan, where every Harden signature shoe has been produced since the Harden Vol 4. APE gifted him a 1-of-1 artwork featuring materials from the Harden Vol 9.
Later that day, James attended the Take On Summer tournament in Guangzhou, one of China’s most high-profile grassroots basketball events and an integral part of Harden’s China tours. Did we mention FaZe Lacy joined Harden on this trip?
August 4th, 2025 – Day 3: Nansha District Court Unveiling
Harden attended the unveiling of a custom outdoor basketball court in the Nansha District of Guangzhou, featuring a larger-than-life portrait of The Beard himself. Designed by “Designer Yin,” the stadium draws inspiration from the Paris Olympic venues and displays the Chinese and English slogans for the tour: “Under No One” and “登峰造极.” James wore the Harden Vol 9 “UNO Chain,” dropping November 11th.
August 5th, 2025 – Day 4: Shenzhen adidas Store Visit
On the final day of the tour, August 5th, a crowd of fans gathered to see James Harden as he visited an adidas store in Shenzhen.
