Kim Kardashian & Nike Launch Debut NikeSKIMS Collection Inspired by Women Athletes

Serena Williams, Jordan Chiles, Sha'Carri Richardson and more star in the campaign.

Earlier this year, Kim Kardashian’s shapewear brand SKIMS and Nike made headlines with the announcement of NikeSKIMS — a first-of-its-kind collaboration line of premium-quality activewear created to empower women and redefine their relationship with fitness and fashion. After months of anticipation, we now have a first look at the debut NikeSKIMS offering and its accompanying campaign.

Featuring bras, leggings, accessories, and more, the debut line spans seven collections and 57 silhouettes, offering a system of dress with over 10,000 ways to style a diverse range of looks. The garments are crafted for everyone — from the elite to everyday wearers — and designed to flatter all body types. Sculpting performance fabrics and a palette of neutral colorways deliver style, comfort, and endless layering possibilities.

The debut NikeSKIMS launch introduces three core collections that will be updated season over season, alongside four limited-time seasonal collections.

  • The Matte Collection offers everyday staples across 21 styles that provide mid-level compression alongside targeted smoothing and sculpting. Powered by Nike’s Dri-FIT performance technology, each piece is sweat-wicking and versatile for movement and coverage.
  • The Shine Collection, built for strength training, includes sleek styles with quick-drying technology, a subtle sheen finish, and a supportive stretch fit.
  • The Airy Collection comprises seven breathable, mesh-inspired knit fitted and oversized silhouettes intended for layering and low-impact activities.

“It feels like butter on your skin,” says 23-time Grand Slam champion and four-time Olympic gold medalist Serena Williams of the first NikeSKIMS collection. “I feel unstoppable when I’m training in it.”

The four seasonal collections bring fresh energy and limited-edition designs, complementing the core NikeSKIMS apparel.

  • The Vintage Seamless Collection is crafted with a seamless knitting technology and wash technique that creates a worn-in, vintage-inspired look and feel for athletic endeavors and beyond.
  • The Matte Tricot Collection includes minimal, track-inspired layering pieces that feature NikeSKIMS’ signature matte fabric and a buttery-soft feel.
  • The Weightless Layers Collection features semi-sheer garments made for low-impact activities.
  • The Shiny Nylon Collection features an Oversize Pant that adds form and dimension to every activewear look.

The accompanying NikeSKIMS’ debut film, Bodies at Work, and campaign photography feature more than 50 athletes from across the Nike portfolio, including Jordan Chiles, Romane Dicko, Beatriz Hatz, Chloe Kim, Nelly Korda, Sha’Carri Richardson, Madisen Skinner and Serena Williams, as well as SKIMS Co-Founder and Chief Creative Officer Kim Kardashian.

“I’m an athlete, but I love fashion too. It’s important for me to express myself, and I love how wearing NikeSKIMS allows me to do that,” says Jordan Chiles, an Olympic and world-champion gymnast. “The NikeSKIMS product is a game-changer. I love the quality, how it moves with me and supports me in all the right areas. I feel sleek, comfortable and completely myself.”

“NikeSKIMS’ Bodies at Work film celebrates every woman’s strength and power,” says Co-Founder and Chief Creative Officer Kim Kardashian. “Our mission is clear: to redefine women’s activewear without compromise. This collection brings together cutting-edge performance with bold, style-forward design, empowering athletes — from elite competitors to everyday gym enthusiasts — to move effortlessly and conquer their goals with confidence.”

The debut NikeSKIMS collection will be available on September 26th at 10am ET on nike.com, skims.com, and at select Nike and SKIMS retail locations, including flagship stores from both brands in New York City and Los Angeles. Check out the lookbook below.

NikeSKIMS Collection
Release Date: September 26, 2025

Kim Kardashian for NikeSKIMS:

Kim Kardashian for NikeSKIMS
Kim Kardashian for NikeSKIMS

Serena Williams for NikeSKIMS:

Serena Williams for NikeSKIMS

Sha’Carri Richardson for NikeSKIMS:

Sha'Carri Richardson for NikeSKIMS
Sha'Carri Richardson for NikeSKIMS

Jordan Chiles for NikeSKIMS:

Jordan Chiles for NikeSKIMS
Jordan Chiles for NikeSKIMS

Chloe Kim for NikeSKIMS:

Chloe Kim for NikeSKIMS
Chloe Kim for NikeSKIMS

Nelly Korda for NikeSKIMS:

Nelly Korda for NikeSKIMS

Romane Dicko for NikeSKIMS:

Romane Dicko for NikeSKIMS

Beatriz Hatz for NikeSKIMS:

Beatriz Hatz for NikeSKIMS

Madisen Skinner for NikeSKIMS:

Madisen Skinner for NikeSKIMS